#1 selling floral bouquet

First implemented in stores in February 2021

We communicate regularly to selected nonprofits and provide tools to guide them through their campaign to promote their month at your store.

Increase in floral sales

Supporters tend to make multiple bouquet purchases in
a single month.

Drives shoppers to floral

Due to nonprofit promotion, supporters make a point to go to the floral department to find the Bloomin’ 4 Good bouquets.

Net new sales